To add a thumbnail to your YouTube video, you must first upload a new video to the platform. It’s also important to be accurate with your thumbnail, because the viewer will churn quickly if they are click-baited, which will impact your video’s relevancy score in the algorithm. This can be done by including minimal title text, along with an image or design that describes the video content. Beyond consistency a thumbnail design should include the key message or content that you are sharing in the video. By doing this, your loyal audience will recognize when a video is from your channel more easily. Your thumbnail designs should remain consistent across videos. YouTube channel art tells the story of your brand before your audience even hits play. When you think of YouTube, the first word that probably pops into your mind is “video.” But static images play an important role in your YouTube profile.
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It’s easy to experiment with YouTube thumbnail designing with Figma’s free YouTube thumbnail maker frame presets. Many use a combination of both text and images directly from the video to create a winning thumbnail image.
Some might go with a still of an interesting excerpt from the video, giving viewers a sneak peak of the content itself. Some choose to use text imagery to fill the whole thumbnail, ensuring that viewers quickly know what to expect from clicking on the video. There are a few different ways to create a thumbnail that’ll drive engagement to your video. Image formats best for YouTube thumbnails are.
The recommended YouTube thumbnail dimensions are 1280px by 720px, or a 16:9 aspect ratio. This means that it’s particularly important to adhere to design practices that’ll help them identify what your video is about and, hopefully, entice them to watch it as well. Thumbnail images on YouTube are the first thing that viewers will see when searching for your video.